Primary Purpose and Function
The Marketing Intern will work in in conjunction with the brand marketing and sales teams to create and execute promotional messages related to Kramer Beverage brands in order to increase attendance at partner events and aid in local brand awareness and increased sales.
Essential Functions and Responsibilities
- Assist in the development of content for social media channels and websites
- Content to include:
- Photo/video content gathering with minimal editing required
- Graphic design
- Basic resizing of images for various channels
- Blog writing
- Re-sharing of brewery supplied content
- Additional related activities
- Channels to include:
- cheerssj.com
- kramerbev.com
- Facebook
- Instagram
- Other channels including, but not limited to Snapchat, Twitter, Yelp, and Pinterest
- Marketing related administrative functions including:
- Maintenance of contact lists by segment
- Compilation and maintenance of supplier marketing calendars
- Event attendance with the purpose of promoting the brand and feature in real time, as well as acquiring a bank of content (photos, video, etc.) to be repurposed for additional uses at a later date
- Other marketing and sales related duties as assigned
Knowledge and Skills
- Communication Skills with a customer focus
- Teamwork Orientation
- Results Driven
- Strong Computer skills
Education and Experience
Work Environment
This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.
