Spiked Ade Is Taking Over South Jersey – Just in Time for Summer
By: Anna Portanova
Spiked Ade is a ready-to-drink vodka-based beverage. It is simple, nostalgic, and tastes like your favorite sports drink with an alcoholic kick. Launched in 2025, Spiked Ade has been making waves in the New Jersey beverage market since day one. The brand offers four unique flavors at 4.5% ABV and is built for consumers looking for something light and refreshing in the better-for-you segment. With no bubbles, no sugar, gluten-free, and only 3g of carbs, Spiked Ade is ideal for active days and easy‑drinking.
Spiked Ade was founded by Jason Cohen, a food and beverage entrepreneur with deep ties to the New Jersey market. Cohen has worked on a range of well-known brands, including Veggie Straws, SkinnyPop, CORE Hydration, and ParmCrisps. In 2025, he entered the alcoholic beverage industry with Spiked Ade and quickly saw strong success. After launching in New Jersey, the brand quickly expanded into surrounding states and has generated over $10 million in profit since its debut, an impressive milestone for a new beverage brand.
In a short amount of time, Spiked Ade has become a staple for many South Jersey consumers. The brand resonates with a young, active audience while still appealing to a wide range of drinkers. Whether it’s a day at the Jersey Shore, a hike through the Pine Barrens, or a round of golf, Spiked Ade fits seamlessly into any active lifestyle.
The brand features four flavors, including Electric Orange, Electric Blue, Electric Green, and Electric Red. They are light, refreshing, and familiar, yet distinctive in the ready-to-drink space. The package follows the same approach: recognizable but bold enough to stand out on the shelf. Spiked Ade has taken the South Jersey RTD beverage market by storm. Its rapid growth and loyal fanbase have solidified its status as a true South Jersey staple.
Spiked Ade’s Delaware and New Jersey State Manager, Nicole Dalton, gave us insight into the future of the brand. As the company’s “feet on the street”, Nicole oversees the growth and development in Spiked Ade’s local market. When asked about the company’s success in New Jersey, Nicole commented, “Jersey is really our home market. Our owners are from here, and this is where the brand got its start last summer, so there’s a lot of pride in building it here first. South Jersey in particular has been huge for us.”
Spiked Ade’s fast growth proves new products can succeed in the RTD beverage space when they stand out and deliver on quality. Nicole added, “The growth has been fast, but the bigger story is that we’re helping expand the category. We’re bringing something new to the shelf that earns more space, drives incremental sales, and gives retailers a reason to lean in – not just swap out what’s already there”.
As New Jersey heads into the busy summer season and prepares to host activities tied to the upcoming FIFA World Cup, outdoor gatherings, travel, and active lifestyles will be top of mind for consumers. The brand has disrupted the RTD space and quickly built a loyal following. In South Jersey, Spiked Ade is not just popular; it is becoming a go-to.
About Kramer Beverage
Kramer Beverage is South Jersey’s largest beer wholesaler and is owned and operated by the Kramer family – through four generations – since 1924. They are based out of Hammonton and serve an eight-county footprint in South Jersey with top brands from Molson Coors, Constellation, Yuengling, Boston Beer, Heineken USA, Pabst, Diageo, FIFCO, and others. Kramer Beverage also distributes wine, spirits, and a variety of craft beers from suppliers such as New Belgium and Sierra Nevada to local favorites, including Cape May Brewing, Flying Fish, MudHen, Double Nickel, Evil Genius, and Glasstown. For more information, please visit www.kramerbev.com.